Global Ready China Trainings

Your Bridge to the China Tourism Market

China has emerged to be one of the fastest growing international tourism markets to the US.

With the growth of Chinese travelers to the U.S., there are huge benefits to having basic training to better understand how to navigate the vast China market.

The challenge now is to ensure that tourism industry suppliers across the country have the resources, the knowledge, the understanding and the capacity to leverage this opportunity to its fullest extent.

Why Engage with China?

China has risen to be one of the fastest growing economies in the world.

China’s growth has been phenomenal and has risen to become the single market source bringing the largest percentage of visitation growth in the last three years.

Hear it from our Clients

Global Ready Education provides a straightforward, effective approach to industry readiness training. The online Retail and Sales courses are second to none and have offered Travel Oregon’s industry partners access to timely and critical readiness training from the comfort of their workplace. The Global Ready China online trainings have laid the groundwork for success among Oregon’s tourism industry as we welcome more and more global visitors each year.Greg Eckhart - Manager Global Sales Asia @ Travel Oregon
The expertise, the first hand knowledge of life in China, coupled with great use of multi media, made the seminar one of the most valuable I have ever attended. Whether you represent a DMO, a hotel or any other hospitality related business, if you want to stay ahead of the competition, I strongly urge you to attend a Global Ready China Seminar.Al Munguia - Commissioner @ Oregon Tourism Commission
The Global Ready China Trainings are a great testament to preparing our industry in Massachusetts for more visitors from China. As a new destination to the China market, it has helped us greatly understand the nuances of dealing with this important and influential travel market.Jackie Ennis - Int'l Marketing @ MA Travel & Tourism
In 2015, China has become #1 long haul travel market to Oregon. Because of the Global Ready China Training, our stakeholders are now ready to deal full heartedly with the Chinese traveler and welcome them to Oregon confidently.Teresa O’Neil - VP Global Sales @ Travel Oregon

Our Key Services

We are recognized as an ‘Emerging Markets Authority’
by US Tourism Industry Leaders:


In late 2016, Global Ready Education (under BMG - BRIC Marketing Group) was named "An authority on creating 'Best Practices for Chinese-Friendly Travel' marketing strategies and educational programs that connect the travel industry to emerging markets that include China, India Brazil and Southeast Asia" in the US Department of Commerce's Resource Guide for the Tourism and Travel Industry.

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